Cigarettes often contain hundreds of additives and preservatives
ISBN 978-92-2-110485-8
[8] I n addition, exposure to tobacco marketing at the point of sale fosters positive brand imagery [9] and distorts youth perceptions about the availability, use, and popularity of tobacco products
The committee voted 80 with one abstention to reject Philip Morris' claim that switching from cigarettes to iQOS can reduce the risks of tobacco-related disease and 54 to reject its claim that iQOS is less harmful than a traditional cigarette
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Eventually the company also saw itself confronted by the arrival of the big four, namely British American Tobacco, Philip Morris International, Japan Tobacco International, and Imperial Tobacco